project
social issue
poster design
I was assigned to create a social issue poster of my choice. I focused on homelessness after seeing the increasing number in my surroundings. Approximately 4,000 people are without a home in Montreal currently , and no significant actions have been taken to address this issue yet.
approach
This poster addresses the misconceptions about homelessness that make people reluctant to offer their assistance. It is important to remember that people experiencing homelessness are no different from you and me, except for the absence of a home. The house is invisible yet, not as we choose to turn a blind eye to this issue. The character's gaze is direct and captivating, compelling us to look back at them.
